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Early access. Paid growth is an application, not a self-serve ad tool. The Summer team runs each campaign with you by hand. You can apply once a game of yours is on Summer Games; until then this page shows example data, marked Example data.
Open Paid growth at summerengine.com/studio/grow/paid-growth.

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How it works

  1. Send the application.
  2. The Summer team reaches out by email to plan it with you.
  3. Nothing runs and nothing is charged until you agree on a plan.

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Choose a service

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Fill in the application

Every application has a Game, What do you hope to achieve? (for example, “2,000 new players before our update in November”) and a budget with its currency. Then, per service:
  • Where to run the ads: Google Search, YouTube, Meta (Instagram, Facebook), TikTok, Reddit.
  • Countries: where to show them.
  • Goal: players, wishlists or sales.
  • How long: 7 to 90 days.
  • Ad creative: Summer makes it, or I have my own and what you have.
  • Total ad budget.
Click Send application. The form shows what the service starts at; nothing is charged when you apply. Your applications shows each one’s status. The owner or an admin of the game can apply.

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Measure it

Ads link to your summer.games page with campaign tags, so the visits they bring show in Analytics under Campaigns. Use the same tags on your own posts to compare them.

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With your agent

Ask “I want ads for my game on TikTok in the US” and the Studio assistant fills and sends the application with you. From another agent, use summer_grow_apply with service: "paid_ads", "email_outreach" or "creator_connect", and summer_grow_applications for the status. See Use the agent.
Does this not help you? Reach out on Discord!